Our proximity food stores, mostly set up in residential neighbourhoods, combine a happy and colourful environment with the best assortment at the best price, providing a pleasant shopping experience for everyone.
With an average sales area of between 300 and 600 m2, the store concept was designed after carrying out an in-depth analysis of the market, as well as the needs and tastes of the Colombian people.
The majority of the assortment and the Private Brand products are produced locally.
The Ara brand was inspired by the country’s vast wealth of biodiversity and, especially by the fact that Colombia is considered to be the “birds’ paradise”. We want to be the neighbourhood store with a Colombian spirit, environment and flavour.
We clearly invest in differentiation on various levels:
We offer a varied product assortment, always at the best prices, combining competitiveness with promotional opportunities in categories that are key to the Colombian consumer.
We provide an assortment of high quality Perishable and Non-Perishable products at the best price.
Our activity is based on long-lasting partnerships with local suppliers for the development of over 580 Private Brand products.
We constantly seek to identify opportunities for innovating our service, products and offer, in order to win the trust and preference of the Colombian consumers.
