With around 500 stores across mainland Portugal, the Azores and Madeira, Pingo Doce offers:
Pingo Doce incorporates Comida Fresca restaurants in many stores and operates two central kitchens, which supply the restaurants and the takeaway service.
The brand’s mission is to create value for its customers while respecting the environment and people. It continuously works to be the best choice by fostering practices that benefit customers, employees, partners and local communities.
We clearly invest in differentiation on various levels:
We offer a unique shopping environment similar to that in traditional municipal markets. Our Perishables are renowned for their high quality and variety.
One of the Pingo Doce brand’s main differentiation pillars is its quality/price ratio – we were the first to obtain a quality certificate for its development process.
We seek to adapt to the constant changes in consumers’ eating habits by offering convenience solutions that include ready-to-eat and ready-to-cook options. Almost half of the stores have Comida Fresca restaurants.
We provide a varied food and non-food assortment, through a highly competitive pricing policy, with opportunities for immediate savings.
We endeavour to recreate a shopping experience that is unique within the market, where the Perishables area is similar to a traditional market, boosted by dynamic activities in the store.
Every day, Pingo Doce welcomes thousands of consumers into its approximately 500 stores across mainland Portugal, the Azores and Madeira.
We offer a unique shopping environment similar to that in traditional municipal markets. Our Perishables are renowned for their high quality and variety.
We seek to adapt to the constant changes in consumers’ eating habits by offering convenience solutions that include ready-to-eat and ready-to-cook options. Almost half of the stores have Comida Fresca restaurants.
We endeavour to recreate a shopping experience that is unique within the market, where the Perishables area is similar to a traditional market, boosted by dynamic activities in the store.
One of the Pingo Doce brand’s main differentiation pillars is its quality/price ratio – we were the first to obtain a quality certificate for its development process.
We provide a varied food and non-food assortment, through a highly competitive pricing policy, with opportunities for immediate savings.
Every day, Pingo Doce welcomes thousands of consumers into its approximately 500 stores across mainland Portugal, the Azores and Madeira.
