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Renascença and Jerónimo Martins launch sustainability podcast

Today is the debut of the Be the Story podcast, created in partnership between radio station Renascença and the Jerónimo Martins Group for a straightforward conversation about sustainability in its various dimensions: food, the environment, helping the community and other areas.

The podcast will feature 10 episodes and will air once a week, on Mondays, on the Be The Story web page and on mainstream platforms, such as Spotify, Apple Podcasts and Google Podcasts.

Every week one of the three hosts of the As Três da Manhã programme, Ana Galvão, Inês Lopes Gonçalves and Joana Marques, will share the mic with a guest to talk about topics like sugar intake, fighting food waste, the use of plastic, biodiversity, and donating food to charities.

In the first episode, Inês Lopes Gonçalves talks about preserving the Mediterranean diet with Pedro Graça, Director of the University of Porto’s Faculty of Nutrition and Food Sciences.

With World Food Day (16 October) just around the corner, the debut episode focuses on one of the world’s healthiest and most sustainable diets, classified as an Intangible Cultural Heritage of Humanity by UNESCO, and which also encourages people to gather around the table.

Next week, on the 18th, the podcast hosted by Ana Galvão will focus on “good and bad plastic” and the guests will be Ana Sofia Ribeiro, Coordinator of the Environmental Awareness, Education and Training Department of the Portuguese League for Nature Protection, and Fernando Ventura, Director of Environmental Efficiency and Innovation Projects at Jerónimo Martins.

The Jerónimo Martins Group’s Be the Story editorial project began with the launch of a website in 2018 to help change behaviours by sharing stories and good examples. Through this partnership with Renascença, the shared stories are given a new voice.