Organic Products
In our stores in Portugal and Poland organic products were rolled out for consumers who prefer foods made using sustainable food production methods, without phytopharmaceuticals. The Go Bio brand, which we launched in 2018, comprises a selection of organic certified products with a positive impact on consumer health.
In 2020 alone, 20 Go Bio new references were launched in Poland, bringing the total number of references on sale at Biedronka to 85. In Portugal, 30 new references were launched in 2020, raising the total to 63.
Products for vegans and vegetarians
Under the Go Vege range, launched in Portugal and Poland, we offer products suitable for vegans (that do not contain GMOs in their composition, among other legally required criteria) and for vegetarians, plant-based and without animal protein. The Take Away counter and Pingo Doce restaurants also offer meals suitable for vegetarians, such as the vegetable moussaka with tomato crumble (a traditional Mediterranean and Middle Eastern dish), beans with tofu and mushrooms (rich in protein), the onion burger, and the soy stroganoff, all launched in 2020.
In 2020, Pingo Doce launched ten new products in Portugal and Biedronka introduced 68 Go Vege references in the Polish market.
Gluten-free and lactose-free products
For consumers with an intolerance to the protein present in cereals like wheat, barley and rye, and for those who are lactose intolerant, we develop new Private Brand food solutions every year.
In 2020, 17 gluten-free products were rolled out in Poland and 10 in Portugal, 11 new lactose-free products were introduced under the Pura Vida range, and, in Colombia, the De La Cuesta gluten-free skimmed milk with vitamins A and D3 was launched.
Healthy Growth
We develop products with healthy nutritional profiles for children.
In Poland, all of the products consumed mainly by children are free from preservatives, sweeteners, glucose-fructose syrup, phosphate, monosodium glutamate, hydrogenated vegetable oils and the emulsifier polyglycerol polyricinoleate (E476).
In Portugal, and in 2020, we launched the Pingo Doce and Amanhecer cubed flamengo cheese, made in Portugal, with 38% less salt compared to the average salt content in other cheeses on the market and rich in vitamin B12, phosphorus and a source of vitamin A. This cheese snack was preceded by the Bolsas 100% Fruta e Legumes (100% fruit and vegetable pouches) that were launched in 2019, another alternative children’s snack without food colouring or preservatives and using only sugar from fruit.
Similarly, in 2020, Ara launched the Solei mango, pear and apple fruit sachets free from colouring and flavour enhancers.